When food companies raise prices, their goal is to do it without you noticing. Most grocery shoppers are familiar with some of their tricks: Reducing product sizes, even putting less content in the same-sized packages (so they won’t look smaller).
Here’s another one: By substituting cheaper ingredients. It’s called “skimpflation.” Watch the video below to learn how it works.
But they can only do this with processed, canned, and packaged foods; if you buy only fresh meat, fish, and produce — which is healthier anyway — you’re immune from all the sneaky tricks. Not from price increases; but at least you know the price is going up, and by how much.